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Wednesday, 11 September 2024

Procedures of hybrid publishing of a book


Hybrid publishing is a blend between traditional and self-publishing. It allows authors to maintain more control over their work while also benefiting from professional services typically offered by traditional publishers. Here are the general procedures for hybrid publishing:


1. Manuscript Submission

Process: You submit your manuscript to a hybrid publisher for review. Unlike traditional publishers, most hybrid publishers do not reject manuscripts based on marketability alone. However, they ensure that the manuscript meets their quality standards.


2. Contract Agreement

Collaboration: You’ll enter into a contract that outlines the division of costs, responsibilities, and royalties. In hybrid publishing, the author often pays for part of the publishing services (such as editing, cover design, and marketing) but retains a higher percentage of royalties compared to traditional publishing.


3. Editing and Proofreading

Professional Editing: The hybrid publisher typically offers professional editing services to ensure your manuscript is polished. This can include developmental editing, copy editing, and proofreading.


4. Design and Formatting

Cover Design: A professional cover design is provided, often in consultation with the author to align with the book’s theme and target audience.

Formatting: Your manuscript will be formatted for both print and digital versions, ensuring it meets the standards for e-books and physical book printing.


5. Distribution

Wide Distribution: Hybrid publishers often ensure wide distribution through major platforms like Amazon, Barnes & Noble, and other online and brick-and-mortar retailers. Some even offer global distribution services.


6. Marketing and Promotion

Marketing Plans: Depending on the hybrid publisher, marketing services may be offered, including book launches, social media campaigns, press releases, and more. Often, authors are involved in their own promotion, but hybrid publishers provide support and guidance.


7. Printing

On-Demand or Bulk Printing: Most hybrid publishers use print-on-demand (POD) services, allowing authors to avoid upfront costs for printing large quantities. Some may also offer bulk printing options.


8. Royalty Payments

Higher Royalties: Authors receive a higher percentage of royalties compared to traditional publishing, typically ranging from 50-70%, as the author shares the upfront costs of publishing.


9. Ownership

Author Retains Rights: In most hybrid publishing models, the author retains the rights to their book, unlike traditional publishing where the publisher typically holds these rights.


Recommended Hybrid Publishers for Fiction Books:

She Writes Press: A reputable hybrid publisher with a focus on women authors.

Matador: A UK-based hybrid publisher that offers a wide range of services.

IngramSpark: Primarily a self-publishing platform, but it also offers hybrid publishing options for authors looking for both print and e-book distribution.

Clever Fox Publishing: A good option for hybrid publishing in India.


Conclusion:

Hybrid publishing offers a middle path for authors, providing professional support with the autonomy of self-publishing. It’s crucial to carefully review the contract and ensure the services provided align with your goals as an author.


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